Asian News Blog

Thousands of Bollywood film enthusiasts from the UK have been entering STAR’s glittering competition where they are offering one lucky couple the chance to win an all expenses paid trip to attend the International Indian Film Academy (IIFA) Awards taking place on Saturday 9th June 2007 at Sheffield Hallam FM Arena, Yorkshire.

The lucky winning couple will win two nights stay in a luxury hotel and two tickets to attend this year’s Idea IIFA Awards. What’s more, the lucky couple will receive a glamorous makeover, to compete with the likes of Bollywood Belles Aishwarya Rai, Rani Mukherjee and Preity Zinta, or Bollywood Beaus Hrithik Roshan, Abhishek Bachchan and Saif Ali Khan all of whom will be attending the spectacular event.

This year’s Idea IIFA Awards will feature dazzling performances by Bollywood’s A-List including Abhishek Bachchan, Shilpa Shetty, Salman Khan, Akshay Kumar, Govinda and Saif Ali Khan. The extravagant awards night will be hosted by the vivacious and ex Miss Universe Lara Dutta and comedy kingpins of Indian cinema - Arshad Warsi and Boman Irani.

More than 500 luminaries from the Indian film industry will travel to the region for this spectacular event along with some of the world’s best-known international celebrities.

The event will be broadcast globally by award winning channel STAR Plus, the IIFAs official Asian television partners, to reach nearly 500 million viewers in 110 countries. For six consecutive years, STAR Plus has been dominating Hindi television entertainment as India’s No.1 cable channel. Exclusive world class programming as well as a host of household-name dramas, compelling comedies, game shows, serials, talk shows, lifestyle and kids programmes make up STAR Plus’s highly popular line-up.

For your chance to win, log onto www.startvprizes.com and answer the simple question:

Where are this years Idea IIFA Awards taking place?

a) Yorkshire

b) Delhi

c) Honolulu

The Idea IIFA Awards is part of the IIFA Weekend, which takes place from 7th – 10th June 2007. The four day extravaganza is a spectacular presentation of the best of Indian entertainment, business and culture which also includes a celebrity charity cricket match, world premieres of Indian films, a film festival and global business forum. The events in totality are expected to boost tourism in the host region Yorkshire by more than £9.5m and attract 28,000 visitors from across the world.